Lighting Company Poised for Growth

OptimalLED adds lighting representation and new manufacturing partner

Toledo, Ohio, November 27, 2018 – OptimalLED Inc. is growing as they add new lighting representatives and manufacturing companies to their already impressive line-up.  Founded in 2008, the Toledo-based lighting company has grown steadily over the years to become one of the leading providers of energy efficient, LED lighting to the Midwest region.

General Manager, Dennis Newhouse, was largely responsible for guiding OptimalLED towards the new strategic vision of a ‘Revolutionary Supply Chain’.  Newhouse, Sales Manager Aaron Bortz and the board of directors anticipated and prepared for changes in the lighting industry. They have strategized and rebranded their business model to reflect what the lighting market, specifically the renovation market needs.

“We help our reps by providing world-class commercial grade LED fixtures, stocking inventory, and offering payment terms.  We are able to solve problems that so many reps have when trying to bid and win projects in the renovation space,” said Newhouse. “For the manufacturer, we get their product in front of customers and help move it quickly in a market that typically is unfamiliar to them and difficult to navigate.”

OptimalLED has signed agreements with Baylume Lighting Agency of Michigan and MIZ Enterprises of Illinois.

OptimalLED has also partnered with UFO Lighting of Shenzhen, China to warehouse and sell their products into the United States marketplace.  Details regarding the availability of UFO lighting will be announced soon at

Lighting professionals who are interested in selling quality LED products at factory direct prices available for quick ship, contact OptimalLED at or 888-988-6533.  For more information on the products represented by OptimalLED, log onto

About OptimalLED:

OptimalLED Inc. is a company founded on the principals of energy efficiency and the benefits it brings to the consumer. We believe the future of lighting and energy is marked by the speed with which we bring the latest technology to market. The delivery of long-life LED technology to the consumer has evolved and OptimalLED has adapted to the market changes, striving for excellence in creating a revolutionary LED supply chain solution. The goal of OptimalLED is to source top quality products, and provide world class customer service.


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